So there's all different kinds of infographics.ĬOOK: I was just going to say, I mean, you also asked why are we seeing so much of them now and I think you're absolutely right. It's a visual display of data, so it can be as simple as a line graph or a pie chart or as ambitious as a 3D interactive exploration of how a tornado is formed. To start, an infographic is just information in graphic form. Maybe you could explain, first of all, what an infographic is.ĬOOK: Well, sure. You've used them as a science journalist for years, but it seems as if they're really big right now. Kosslyn.ĭANKOSKY: First of all, I'll start with you Gareth. It's great to be here.ĭANKOSKY: And Stephen Kosslyn is a neuroscientists and founding dean of the Minerva School of Arts and Sciences in San Francisco. He's also editor of a book out this month called, "The Best American Infographics 2013." It's a collection of some of the best of the past year as chosen by Gareth. Gareth Cook is a Pulitzer Prize-winning science journalist. So how can we tell the good infographics from the bad, and can we use infographics to talk about science without just dumbing it down? But not all infographics are created equal. In the age of big data, we depend on them more and more to communicate lots of information quickly. Maybe you opened the paper to find pie charts of the latest poll results. Did you catch the weather forecast this morning? Maybe you saw a rain cloud moving across a map of the U.S. Chances are, without even realizing it, you've seen at least one infographic today.
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